# identity.md

## Organization Overview
- **Company Name:** Aquatic Sports
- **Mission:** To provide a comprehensive inventory of high-quality scuba gear and professional dive equipment, supported by expert advice from certified scuba professionals, ensuring customers find the perfect fit for their diving adventures.
- **Company Structure and Legal Entity:** Family owned and operated. Legal entity details forthcoming.
- **Founded Date and Location:** Founded in 1966 in Portland, Oregon.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Comprised of certified scuba professionals dedicated to providing expert advice and service. Details on specific departments forthcoming.
- **Company Culture and Values:** Fosters a culture of expertise, quality, and customer dedication, ensuring serious quality, smart pricing, and professional guidance for the diving community.
- **About Us Link:** https://aquaticsports.com/pages/about-us

## Operations & Structure
- **Business Model and Operational Approach:** Operates as a retail provider of scuba gear and professional dive equipment, emphasizing in-person expert consultation and sales by certified professionals.
- **Location(s) and Geographic Presence:** Primarily serves the Portland, Oregon diving community.
- **Key Partnerships and Affiliations:** Details forthcoming.